Industry
Digital Platforms / Tourism & Local Discovery
Service
Product Development, UI/UX Design, CMS Integration, Cloud-Based Solutions, Analytics & Reporting
Completetion Timeline
5 weeks.
Tools Used
Frontend: Next.js, React 19, TypeScript, Tailwind CSS v4, AWS Amplify v6 Backend: AWS (AWS API Gateway for Lambdas with JS and Serverless for infrastructure) Database: DynamoDB Cloud Services: AWS: CodeBuild, CodeDeploy, EC2 (SSR for Next.js), S3, API Gateway, Cloudfront, Cognito Others: Node.js
The client required a centralized platform to unify Houston’s fragmented ecosystem of events, businesses, and local experiences. Existing information was dispersed across multiple sources, making discovery inefficient and limiting tourism engagement. There was also a need to incorporate curated and influencer-driven content in a structured and scalable way, while ensuring consistency and real-time updates across the platform. This challenge arrived in preparation for the upcoming FIFA World Cup, where Houston is expected to experience a significant increase in tourism and digital demand. Without a unified platform, the city lacked the ability to effectively guide users both local and international toward relevant and timely experiences.
The solution integrates a centralized CRM to dynamically manage and update content across all sections, anchored by an interactive map powered by Attractions.io that serves as the core user experience layer. The platform was designed as a fully public experience, eliminating friction by removing the need for user authentication and enabling immediate user engagement.
Interactive Map as Core Experience: Central navigation and discovery layer powered by Attractions.io
Centralized Content Hub: Unified access to businesses, events, districts, and curated content
Dynamic CRM Integration: Real-time content updates ensuring consistency and relevance
Multi-Entry Exploration: Navigation through curated sections, influencer content, and listings
Frictionless User Access: No authentication required, enabling immediate interaction
Scalable Architecture: Designed to support high traffic during large-scale events
Improved Discovery Efficiency: Consolidated platform enables faster and more intuitive access to informationIncreased
User Engagement: Map-driven exploration enhances interaction and session depth
Operational Efficiency: Centralized CMS simplifies content management and updates
Scalability for High-Demand Events: Platform prepared to support increased traffic during the FIFA World Cup
Enhanced User Experience: Seamless navigation across platform sections and location-based exploration
Host City Guide transforms the way users discover and engage with Houston by consolidating fragmented information into a unified, dynamic platform. By placing an interactive map at the center of the experience and enabling real-time content management, the solution delivers intuitive exploration, scalable performance, and positions the city to effectively engage both local and global audiences during high-impact events such as the FIFA World Cup.
