Industry
Personal Branding / Executive Coaching
Service
Marketing Delivery: Brand Strategy, Web Design, Content Marketing, Social Media Management (LinkedIn), Email Marketing Strategy.
Completetion Timeline
Current
Tools Used
Wix, ConvertKit, Taplio, LinkedIn, Canva, Brand Strategy Tools.
Ginger's online presence now matches the strength of her message. Through strategic branding, sharp design, and a clear content plan, she was helped to stand out in the competitive coaching landscape, resonating with her audience.
Blue People collaborated with Ginger Menown to build a powerful and cohesive online presence from the ground up. The solution was a comprehensive digital branding and management strategy that included:
Custom Website Development: A new website was designed and created from scratch to serve as the central hub of her online identity. This platform was built to project her expertise, mission, and professional personality.
Personal Branding: A complete personal brand identity was developed, including a unique visual style, logo, color palette, and a clear brand voice that reflects confidence and purpose.
Social Media Management: We implemented a strategic plan for her social media presence, with a focus on LinkedIn. This included setting up and managing her content to engage her target audience and expand her professional network.
Complete brand identity design (logo, colors, fonts, voice); website development and design on Wix; setup and design of newsletters in ConvertKit; LinkedIn strategy and post management through Taplio.
Ginger's online presence now matches the strength of her message. Through strategic branding, sharp design, and a clear content plan, she was helped to stand out in the competitive coaching landscape, resonating with her audience.



