Whirlpool Trade Partner Portal
Blue People developed Whirlpool LAR NOR Trade Partners platform to streamline operations, integrate SAP, and deliver a scalable solution that simplifies order placement and improves partner engagement.
Industry
Manufacturing / Retail Tech / B2B Sales Enablement
Service
Enterprise System Development, SAP Integration, Digital Transformation, UX/UI Design, Platform Rebuild
Tools Used
AWS Serverless Architecture, SAP, React, Node.js, Multilingual Support, UX Design Systems, and Data Sync APIs
Completion Timeline
Completed (with scalability for future phases)
Challenge & Project Overview
Whirlpool México, a global leader in home appliances, required a centralized digital solution to manage sales operations with its trade partners. Their existing system was outdated, lacked scalability, and offered no real-time visibility for order placement and delivery tracking. The new solution needed seamless integration with SAP, cross-device accessibility, and robust support for partner engagement across diverse regions and languages.
Solution Implemented
Blue People collaborated with Whirlpool’s internal teams to completely redesign and rebuild their partner portal. This cloud-native, multilingual solution is fully integrated with Whirlpool’s SAP system, serving as a single entry point for sales representatives and business partners to manage every step of the ordering process.
Key Features
The portal includes a digital product catalog with search, filtering, and quoting tools. It offers real-time order tracking, invoice visibility, and reporting through direct SAP integration. The platform supports multilingual and multi-tenant access for various regions and user types, featuring custom dashboards for sales performance, financial insights, and delivery status. Its modular, scalable backend is prepared for new features and future global rollout.

Key Results and Benefits
The new portal significantly reduced time-to-order and vastly improved visibility across the supply chain. Trade partner engagement increased due to a streamlined UI/UX. The solution also improved data consistency and compliance through real-time SAP synchronization, positioning the platform to scale with Whirlpool’s global needs across different markets and regions.

Conclusion
The new Whirlpool Trade Partner Portal is a robust, modern solution that bridges digital operations and B2B relationships. With advanced features and seamless SAP integration, Blue People helped Whirlpool optimize its commercial processes while laying the groundwork for future innovations in digital sales enablement.